PLACES: AETHER opens in Park City

This week, LA-based AETHER officially announced that it will be opening a new retail location in Park City, Utah at 419 Main Street. The new 1,600 square foot store is going into the historic Oak Saloon building and is expected to open in late December, just in time for the peak winter season. AETHER is a design-focused brand dedicated to outdoor adventure — specially skiing, snowboarding, and motorcycling. So they’ll be right at home in Park City’s Main Street Historic District. This location joins their other stores in Los Angeles, Aspen, San Francisco, and New York City. For more information, visit aetherapparel.com.

Photo Credit: AETHER